Campaign Operations Specialist building digital prospect and customer journeys across email, SMS, and in-app messages.

Coordinate cross-functional initiatives at a national non-profit startup focused on addressing COVID-19 related achievement gaps in K-12 education. Support the implementation and evaluation of grant programs that fund novel high dosage tutoring and Gen-AI Powered personalized learning solutions.

Develop digital growth and lifecycle marketing campaigns for current customers across a suite of Amex solutions and initiatives including premium charge products, rewards , Shop Small, accounts payable automa, and spend/lend solutions.

Collaborated on research examining cultural influences on early brain development, co-developing qualitative coding frameworks for analyzing mother-infant interactions. Analyzed and coded 200+ unique behavioral interactions across 10+ hours of recordings using Datavyu software, contributing to research on familial entropy and developmental patterns.

Conducted strategic research on democracy reform, healthcare trends, and criminal justice practices to inform philanthropic strategy for major foundations. Facilitated focus groups with community leaders and grantees, documented senior leadership meetings, and developed recommendations focused on advancing racial equity initiatives.

Led digital strategy and content development for the Motion for Justice Campaign, focusing on prosecutorial reform and racial equity in the criminal justice system. Developed inclusive policy recommendations for District Attorney offices, created prosecutor training curricula, and designed a two-year digital marketing strategy to amplify campaign impact.

Researched policy trends and outcomes of risk assessment tools and documented the history of university, corporate, and state prison divestment and re-investment movements in the United States and abroad to inform Smart Justice Campaign priorities for 2020.